Advertisement & Sponsored Content Policy

This Advertisement & Sponsored Content Policy defines how advertising, sponsorships, promotions, and paid partnerships are handled on PFC NEWS.

PFC NEWS is an independent digital news platform operated by PURVANCHAL FILM CITY PVT. LTD. This policy is established to ensure transparency, protect editorial integrity, and safeguard the platform from allegations of paid news or hidden promotions.

1. Core Principle

PFC NEWS follows a strict separation between editorial content and commercial activities.

News is produced in public interest
Advertising is treated as a commercial service
Editorial decisions are never influenced by advertisers, sponsors, or partners

This separation is fundamental to maintaining reader trust and journalistic credibility.

2. Clear Identification of Advertisements

All advertisements appearing on PFC NEWS:

Are clearly distinguishable from editorial content
May appear as banners, display ads, native ads, or promotional blocks
Do not resemble news reports or editorial articles

Advertisements are placed in designated ad spaces and are visually separated from news content.

3. Sponsored Content Disclosure

Any content published in association with advertisers, sponsors, or partners is:

Clearly and prominently labeled as “Sponsored”, “Advertisement”, “Promoted Content”, or “Partner Content”
Designed to avoid confusion with editorial journalism

Sponsored content is not presented as independent news or editorial opinion.

4. Editorial Independence from Advertising

Advertisers have no role in news selection, framing, headlines, or editorial judgment
Acceptance or rejection of advertisements does not affect news coverage
Editorial staff and advertising teams function independently

No advertiser is guaranteed positive coverage or editorial mention as part of any advertising agreement.

5. No Paid News Policy

PFC NEWS strictly prohibits paid news, defined as:

Publishing news content in exchange for payment or benefits
Concealing commercial arrangements within editorial stories
Presenting promotional material as independent journalism

Any attempt to influence editorial content through payment or inducement is rejected.

6. Content Standards for Advertisements

Advertisements must:

Comply with applicable Indian laws and regulations
Not be misleading, false, defamatory, or offensive
Not promote illegal, unethical, or prohibited activities

PFC NEWS reserves the right to refuse, modify, or remove any advertisement that does not meet its standards.

7. Political & Sensitive Advertisements

Political, social, or issue-based advertisements:

Are accepted only in compliance with applicable laws
Are clearly identified as advertisements
Do not influence editorial coverage of political or public affairs

8. Native Advertising & Brand Collaborations

Native advertisements or brand collaborations:

Are created with transparency
Carry clear disclosure labels
Do not compromise editorial tone or integrity

Readers are always informed when content has a commercial association.

9. Third-Party Advertising Networks

PFC NEWS may display advertisements served by third-party advertising networks.

Such ads are governed by the policies of the respective networks
PFC NEWS does not control the content of all third-party ads
Any concerns regarding such ads may be reported for review

10. Complaints & Reporting

Readers may report concerns regarding advertisements or sponsored content through official communication channels.

Complaints will be reviewed, and appropriate action will be taken where necessary.

11. Policy Review & Updates

This Advertisement & Sponsored Content Policy may be updated periodically to reflect changes in law, industry standards, or operational practices.

The updated version will always be available on the PFC NEWS website.

PFC NEWS
Unbiased • Accurate • Impactful

Operated by PURVANCHAL FILM CITY PVT. LTD.